The Story of the Lotus
Behind the Brand…
Unlike many other flowers, when the lotus first begins to sprout, it is surrounded by water and covered in mud and muck. Despite these conditions, it miraculously re-blooms each morning undeterred by its dirty environment without a trace of residue on its petals. The lotus continues to resurrect itself, coming back just as beautiful as it was last seen. With such refusal to accept defeat, it's almost impossible not to associate this flower with the symbolism of hope and unwavering faith.
A lotus is a survivor, as it pushes its way through muddy waters and finds the sunlight. It stuns people with its ability to grow in the mud, dip into the grime, and revive itself unscathed. The lotus flower’s story is one of inspiration because it continually finds strength while growing and overcoming its environmental obstacles in order to show the world its beauty. You don’t need to be spiritual to understand that we are all like the lotus flower. Many of us live in that murky water, and never make it to the surface so we can blossom.
Many of us are close; we are just buds, ready and eager to feel the sunshine of life on our skin. No matter which stage of life you are on, I’m sure you can relate to the lotus and see yourself in its story. The conditions that produce beautiful life are not always ideal, but that never stops the lotus from rising through adversity, opening its petals, and blossoming in the sun.